Increasing Profits As A Small Business
When you have a dream, don't give up on it. When Fred was at Yale he wrote a paper on an overnight delivery service in the future based off of computer systems. His teacher gave him a "C" for not writing an economics paper on something that was realistic. While this was probably very discouraging, he still kept his dream alive.
Fred wasn't afraid of getting training from the best. He went off to the Marine Corps in order to understand some of the best delivery procedures in the world. Everything he did was with that vision of an eventual overnight commercial delivery service to the world. He knew it was possible and he wasn't going to let anyone tell him he wasn't. When you are getting trained though, it takes patience and persistence in order to get to you end-all goal.
He also invested in technology that allowed him to track what products were purchased most frequently by customers, so he was able to maintain his business model by investing specifically in the most popular products. This prevented him from wasting any undue money or product on things people simply weren't buying.
While each of the above components of the business model may indeed need improvement and continued evolution as the company grows, the fiscal foundation that these improvements can be made upon can be built by increased profits from extended profit margins. The steps to increasing profit margins can be broken into x simple steps.
Fred was able to motivate his team by instilling loyalty through effective Human Resources managment and by developing a sense of equality with all members and levels of the company. There was more human "investment" in the company and this proved to be the kick start that got FedEx where it is today.
If you hope to pursue a career in entrepreneurship, an education can only help you on your way, and as you study for degrees in Networking, Forensic Accounting, Retail Sales Management, or even Event Planning, you will be able to step into the world of business with an educational advantage that you could get in no other way. The benefits of education are truly immeasurable.
Fred learned early on when he was in the Marine Corps that there needed to be a strong unity between the noncommissioned officers and the commissioned officers. In business this meant that the lower-level employees needed to feel like they were part of things and that they were taken care especially when a company was trying to run a tight ship. This is exactly what Fred was trying to do because he wanted to take them to the next level of Air-ground support in order to get overnight deliveries to the masses.
Whatever level of management or business you are at, make sure you apply some of these great skills that Fred had. You will be sure to see a huge amount of growth and unity. Most of all, you will see your employees take on challenges in a much more innovative way.
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